With a well-defined marketing strategy, we develop outstanding advertising campaigns that deliver our clients message while always keeping our eye on the prize ~ results! We know the keys to achieving results-getting campaigns and to minimizing risk of wasted ad dollars.
Using research, planning and placement we formulate budget sensitive media plans to reach well-defined target audiences. We then negotiate advertising placements and fees for radio, television, newspaper, magazines and billboards.
We develop newsworthy programs and events to generate increased awareness through positive press coverage in print and broadcast media.
The popularity of social media sites allows our clients to target specific audiences and have two-way communication with customers in a cost effective way. We will develop a strategic plan for implementing social media and monitor and measure its effectiveness.
In partnership with Blair Marketing, we will design and host your web site. We will work with you to create a site that is functional and appealing to the eye!
We offer a wide range of methods to deliver our clients message. Whether it’s though a direct mail piece, brochures, billboard or internal/external newsletters, we have the capabilities to develop the best medium that suits each client’s needs.
Hill Marketing, established in 2000, is a full service advertising agency located in Rockford, Illinois. We offer clients creative services, media buying, development of marketing strategies, social media services and public relations consulting. We direct the day-to-day activities related to advertising and public relations projects, and work with clients to plan short-term and long-term strategies. We take pride in being a member of our clients team and work hard to ensure they achieve their goals.
With that said, one of the first things you'll notice is our size: we are big enough to deliver-small enough to think on our feet. We have all the resources clients have come to expect from a full service agency, we're committed to maintaining a size in which our staff can be intimately involved in every account. When you hire smart, experienced people, the need for layer upon layer of supervision goes out the window. Overhead is reduced and turnaround time is decreased. And the quality of work is better. That, along with collaborative problem solving, is what separates us from other agencies.
Monica graduated in 1992 from the University of Illinois with a bachelor’s degree in Advertising. Upon graduation, she worked as an advertising sales representative for Midwest Family Broadcast Group before taking a sales management position at Cumulus radio. Driven by a desire to help customers achieve their marketing and growth goals in a more hands-on fashion, Monica started her own advertising agency in 2000. Since that time, she has enjoyed this dynamic industry which allows the balance of both creativity, in developing advertising campaigns, along with the more analytical side of media planning, placement and negotiation. Work isn’t work when you love what you do!
Ted is a graduate of communications from Southern Illinois University. Ted has over 30 years in marketing and media buying, sales and management experience in the Rockford area. He has been an account manager at Hills Marketing since 2009. Prior to that, he served in sales and management at WTVO-TV, Fox 39 and WROK-WZOK radio. Ted has a reputation for integrity and customer service and with his depth of knowledge and contacts, relentlessly pursues and achieves improvement of his clients’ positions in the marketplace.
Amy has more than 15 years experience in marketing and public relations. She graduated from Western Illinois University with a degree in Journalism and a Broadcasting minor. Her experience includes working as a reporter and producer in the local television media as well as working in hospital public/media relations. She has been with Hills Marketing since 2004 and enjoys helping clients grow their business through creative marketing campaigns, public relations and social media management.
Celeste attended U-W Whitewater as a Business/English major. She worked as an Administrative Assistant to the Plant Manager at General Electric. Then was a valuable team member at the State’s Attorney’s Office of Boone County in Illinois where she worked for 21 years as an Administrative Assistant and Child Support Specialist. Upon retirement, took on the role of Accounting & Billing Coordinating at Hills Marketing.